:root {
  --dark: #101712;
  --dark-soft: #172019;
  --cream: #f7f4ed;
  --paper: #fffdf8;
  --ink: #151a16;
  --muted: #60685f;
  --forest: #254f39;
  --accent: #c96f56;
  --accent-dark: #a8523d;
  --line: rgba(21, 26, 22, .18);
  --line-dark: rgba(255, 255, 255, .14);
  --serif: "DM Serif Display", Georgia, serif;
  --sans: "Plus Jakarta Sans", Arial, sans-serif;
  --shell: min(1180px, calc(100% - 48px));
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  overflow-x: hidden;
  background: var(--cream);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.7;
  -webkit-font-smoothing: antialiased;
}

img { display: block; max-width: 100%; }
a { color: inherit; }

.shell { width: var(--shell); margin-inline: auto; }

.skip-link {
  position: fixed;
  z-index: 100;
  top: 12px;
  left: 12px;
  transform: translateY(-180%);
  padding: 10px 14px;
  background: var(--paper);
  color: var(--ink);
}

.skip-link:focus { transform: translateY(0); }

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.site-header {
  position: absolute;
  z-index: 10;
  inset: 0 0 auto;
  color: #fff;
}

.header-inner {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  min-height: 78px;
  border-bottom: 1px solid var(--line-dark);
}

.brand {
  font-size: 13px;
  font-weight: 700;
  letter-spacing: .16em;
  text-decoration: none;
}

.nav-links { display: flex; gap: 38px; }
.nav-links a,
.site-footer nav a {
  font-size: 13px;
  text-decoration: none;
  color: rgba(255, 255, 255, .78);
}

.nav-links a:hover,
.site-footer nav a:hover { color: #fff; }

.header-cta { justify-self: end; }

.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 48px;
  padding: 0 24px;
  border: 1px solid transparent;
  border-radius: 2px;
  font-size: 13px;
  font-weight: 700;
  text-decoration: none;
  transition: background-color .2s ease, border-color .2s ease, color .2s ease, transform .2s ease;
}

.button:hover { transform: translateY(-2px); }
.button-accent { background: var(--accent); color: #fff; }
.button-accent:hover { background: var(--accent-dark); }
.button-forest { background: var(--forest); color: #fff; }
.button-forest:hover { background: #173c29; }

.text-link {
  display: inline-flex;
  width: fit-content;
  padding-bottom: 3px;
  border-bottom: 1px solid currentColor;
  font-size: 13px;
  font-weight: 600;
  text-decoration: none;
}

.text-link-light { color: rgba(255, 255, 255, .88); }

.hero {
  min-height: 760px;
  padding: 132px 0 0;
  overflow: hidden;
  background: var(--dark);
  color: #fff;
}

.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.02fr) minmax(400px, .98fr);
  align-items: end;
  min-height: 628px;
  gap: 52px;
}

.hero-copy { align-self: center; padding: 40px 0 88px; }

.hero h1 {
  margin: 0 0 10px;
  font: 400 clamp(76px, 8vw, 124px)/.88 var(--serif);
  letter-spacing: -.035em;
}

.hero-headline {
  max-width: 620px;
  margin: 0 0 26px;
  font: 400 clamp(34px, 4.2vw, 58px)/1.04 var(--serif);
  letter-spacing: -.02em;
}

.hero-headline em { font-weight: 400; color: #e0927c; }

.hero-description {
  max-width: 600px;
  margin: 0;
  color: rgba(255, 255, 255, .78);
  font-size: 16px;
  line-height: 1.75;
}

.identity-line {
  margin: 24px 0 0;
  color: #e0927c;
  font-size: 13px;
  font-weight: 600;
  letter-spacing: .03em;
}

.hero-actions { display: flex; align-items: center; gap: 34px; margin-top: 30px; }

.prime-proof {
  position: absolute;
  z-index: 2;
  right: 12px;
  bottom: 18px;
  width: 48px;
  height: 80px;
  object-fit: cover;
  border: 1px solid rgba(255, 255, 255, .58);
  border-radius: 2px;
}

.hero-portrait {
  align-self: end;
  margin: 0;
  min-height: 570px;
  display: flex;
  align-items: end;
  justify-content: center;
}

.portrait-frame {
  position: relative;
  width: min(100%, 500px);
  height: 640px;
}

.hero-portrait .hero-photo {
  width: 100%;
  height: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: center 18%;
  border-radius: 50% 50% 0 0;
}

.proof {
  background: var(--paper);
  border-bottom: 1px solid var(--line);
}

.proof-grid {
  display: grid;
  grid-template-columns: .75fr .65fr 1.25fr 1.35fr;
  align-items: stretch;
}

.proof-item,
.proof-note {
  min-width: 0;
  margin: 0;
  padding: 34px 30px;
  border-right: 1px solid var(--line);
}

.proof-item:first-of-type { padding-left: 0; }
.proof-note { padding-right: 0; border-right: 0; font-size: 13px; line-height: 1.6; color: var(--muted); }

.proof-item { display: flex; flex-direction: column; justify-content: center; }
.proof-item strong { font: 400 clamp(32px, 3.8vw, 52px)/1 var(--serif); color: var(--forest); }
.proof-item-wide strong { font-size: clamp(26px, 2.8vw, 39px); }
.proof-item span { margin-top: 8px; font-size: 12px; text-transform: uppercase; letter-spacing: .08em; color: var(--muted); }

.story {
  padding: 100px 0;
  background: var(--cream);
  border-bottom: 1px solid var(--line);
}

.story-grid {
  display: grid;
  grid-template-columns: .8fr 1fr 1.1fr;
  align-items: center;
  gap: 58px;
}

.story h2,
.approach h2,
.change h2 {
  margin: 0;
  font: 400 clamp(42px, 5vw, 68px)/.98 var(--serif);
  letter-spacing: -.025em;
}

.story-copy p { margin: 0; color: var(--muted); font-size: 14px; }
.story-copy p + p { margin-top: 14px; }

.entity-line {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: center;
  gap: 18px;
  padding: 34px 0;
  border-block: 1px solid var(--line);
  font: 400 21px/1.35 var(--serif);
  color: var(--forest);
}

.entity-line b { color: var(--accent); font-family: var(--sans); font-weight: 400; }

.story-media {
  grid-column: 1 / -1;
  display: grid;
  grid-template-columns: minmax(325px, 390px) minmax(0, 1fr);
  align-items: center;
  gap: clamp(48px, 8vw, 112px);
  margin-top: 54px;
  padding-top: 68px;
  border-top: 1px solid var(--line);
}

.tiktok-shell {
  width: min(100%, 390px);
  min-height: 690px;
  display: flex;
  align-items: center;
  justify-content: center;
}

.tiktok-shell .tiktok-embed { margin: 0 !important; }

.philosophy-copy {
  max-width: 620px;
  padding-left: clamp(0px, 3vw, 44px);
  border-left: 1px solid var(--line);
}

.philosophy-label {
  margin: 0 0 18px;
  color: var(--accent);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
}

.philosophy-copy h3 {
  margin: 0 0 28px;
  color: var(--forest);
  font: 400 clamp(42px, 4.8vw, 68px)/1.04 var(--serif);
  letter-spacing: -.025em;
}

.philosophy-copy > p:not(.philosophy-label) {
  max-width: 560px;
  margin: 0;
  color: var(--muted);
  font-size: 15px;
}

.philosophy-copy > p + p { margin-top: 15px; }
.philosophy-copy .text-link { margin-top: 30px; color: var(--forest); }

.approach { padding: 112px 0; background: var(--paper); }

.approach-heading {
  display: grid;
  grid-template-columns: 1.1fr .9fr;
  align-items: end;
  gap: 80px;
  padding-bottom: 48px;
  border-bottom: 1px solid var(--line);
}

.approach-heading p { max-width: 520px; margin: 0; color: var(--muted); font-size: 14px; }

.approach-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  padding: 46px 0 60px;
}

.approach-grid article { padding: 0 40px; border-right: 1px solid var(--line); }
.approach-grid article:first-child { padding-left: 0; }
.approach-grid article:last-child { padding-right: 0; border-right: 0; }
.approach-grid span { color: var(--accent); font-size: 12px; font-weight: 700; letter-spacing: .14em; }
.approach-grid h3 { margin: 12px 0 10px; font: 400 26px/1.2 var(--serif); color: var(--forest); }
.approach-grid p { margin: 0; color: var(--muted); font-size: 14px; }

.manifesto {
  max-width: 900px;
  margin: 0 auto;
  padding: 62px 9%;
  border-block: 1px solid var(--line);
  color: var(--forest);
  text-align: center;
  font: italic 400 clamp(32px, 4.4vw, 56px)/1.16 var(--serif);
}

.change {
  padding: 100px 0;
  background: var(--cream);
  border-top: 1px solid var(--line);
}

.change-grid {
  display: grid;
  grid-template-columns: .78fr 1fr 1fr .78fr;
  gap: 0;
  align-items: stretch;
}

.change-heading { padding-right: 38px; }
.change-heading h2 { font-size: clamp(38px, 4.5vw, 60px); }
.change-heading p { color: var(--muted); font-size: 13px; }

.quote {
  margin: 0;
  padding: 4px 38px;
  border-left: 1px solid var(--line);
}

.quote blockquote { margin: 0 0 22px; font: italic 400 19px/1.5 var(--serif); }
.quote figcaption { display: flex; flex-direction: column; font-size: 12px; }
.quote figcaption span { color: var(--muted); }

.change-actions {
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: flex-start;
  gap: 18px;
  padding-left: 38px;
  border-left: 1px solid var(--line);
}

.site-footer { padding: 42px 0; background: var(--dark); color: #fff; }

.footer-inner {
  display: grid;
  grid-template-columns: .65fr 1fr auto;
  align-items: center;
  gap: 28px;
}

.footer-inner p { margin: 0; color: rgba(255, 255, 255, .55); font-size: 12px; }
.site-footer nav { display: flex; gap: 22px; }

a:focus-visible { outline: 2px solid var(--accent); outline-offset: 4px; }

@media (max-width: 980px) {
  :root { --shell: min(100% - 36px, 760px); }
  .nav-links { display: none; }
  .header-inner { grid-template-columns: 1fr auto; }
  .hero { padding-top: 104px; }
  .hero-grid { grid-template-columns: 1fr; gap: 0; }
  .hero-copy { padding: 46px 0 52px; }
  .hero-portrait { min-height: 0; }
  .portrait-frame { width: min(100%, 580px); height: 680px; }
  .proof-grid { grid-template-columns: 1fr 1fr; }
  .proof-item:first-of-type { padding-left: 0; }
  .proof-item:nth-of-type(2) { border-right: 0; }
  .proof-note { padding-left: 30px; border-top: 1px solid var(--line); }
  .proof-item-wide { border-top: 1px solid var(--line); }
  .story-grid { grid-template-columns: 1fr 1fr; }
  .entity-line { grid-column: 1 / -1; }
  .story-media { grid-template-columns: minmax(325px, 380px) 1fr; gap: 42px; }
  .philosophy-copy { padding-left: 30px; }
  .approach-heading { grid-template-columns: 1fr; gap: 24px; }
  .change-grid { grid-template-columns: 1fr 1fr; row-gap: 42px; }
  .change-heading { grid-column: 1 / -1; }
  .change-actions { padding-left: 38px; }
  .footer-inner { grid-template-columns: 1fr; }
}

@media (max-width: 640px) {
  :root { --shell: calc(100% - 32px); }
  body { font-size: 15px; }
  .site-header { position: absolute; }
  .header-inner { min-height: 68px; }
  .brand { font-size: 11px; }
  .header-cta { min-height: 40px; padding: 0 14px; font-size: 11px; }
  .hero { min-height: 0; padding-top: 86px; }
  .hero-copy { padding: 42px 0 48px; }
  .hero h1 { font-size: clamp(58px, 19vw, 78px); }
  .hero-headline { font-size: clamp(35px, 11vw, 48px); }
  .hero-description { font-size: 14px; }
  .identity-line { font-size: 11px; }
  .hero-actions { align-items: flex-start; flex-direction: column; gap: 22px; }
  .hero-portrait { margin-inline: -16px; }
  .portrait-frame { width: 100%; height: 560px; }
  .hero-portrait .hero-photo { border-radius: 50% 50% 0 0; }
  .prime-proof { right: 16px; bottom: 16px; width: 44px; height: 74px; }
  .proof-grid { grid-template-columns: 1fr; }
  .proof-item,
  .proof-note { padding: 26px 0; border-right: 0; border-top: 1px solid var(--line); }
  .proof-item:first-of-type { border-top: 0; }
  .proof-item strong { font-size: 42px; }
  .proof-item-wide strong { font-size: 31px; }
  .story,
  .approach,
  .change { padding: 76px 0; }
  .story-grid { grid-template-columns: 1fr; gap: 30px; }
  .story h2,
  .approach h2,
  .change h2 { font-size: 45px; }
  .entity-line { justify-content: flex-start; gap: 12px; font-size: 18px; }
  .story-media {
    grid-template-columns: 1fr;
    gap: 46px;
    margin-top: 24px;
    padding-top: 48px;
  }
  .tiktok-shell { width: 100%; min-height: 0; }
  .philosophy-copy { padding: 38px 0 0; border-left: 0; border-top: 1px solid var(--line); }
  .philosophy-copy h3 { font-size: clamp(40px, 12.5vw, 54px); }
  .approach-grid { grid-template-columns: 1fr; padding-bottom: 42px; }
  .approach-grid article,
  .approach-grid article:first-child,
  .approach-grid article:last-child { padding: 28px 0; border-right: 0; border-bottom: 1px solid var(--line); }
  .approach-grid article:last-child { border-bottom: 0; }
  .manifesto { padding: 46px 0; font-size: 34px; text-align: left; }
  .change-grid { grid-template-columns: 1fr; gap: 0; }
  .change-heading { padding: 0 0 34px; }
  .quote { padding: 30px 0; border-left: 0; border-top: 1px solid var(--line); }
  .change-actions { padding: 34px 0 0; border-left: 0; border-top: 1px solid var(--line); }
  .footer-inner { gap: 18px; }
  .site-footer nav { flex-wrap: wrap; gap: 12px 20px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .button { transition: none; }
}